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Strategic Consulting for Public Agencies and Mission-Driven Organizations

Municipal and nonprofit leaders often feel overwhelmed by operational challenges and limited resources. Undercurrent Strategies provides strategic consulting to strengthen alignment and build team capacity so you can confidently focus on your mission, generate sustainable revenue, and achieve lasting success.

Fully customized consulting for your goals, your budget, and your organization.

Hi, I'm Kristin — your strategic planning partner, revenue builder, and culture realigner!

At Undercurrent Strategies I keep things simple. It is just me. A dedicated partner who brings more than 15 years of real municipal leadership experience to leaders who are stretched thin and ready for clarity. Municipal and nonprofit teams often face limited time and limited resources and the pressure to deliver for their communities never slows down. I have lived these challenges and I know how overwhelming they can feel. My work is about helping you navigate them with purpose and confidence.

My own story began in a park system that was trying to rise to high community expectations with very few resources. When I stepped into the Parks and Recreation Director role for the City of Sun Prairie the department was a team of three facing constant demands and a lack of resources. I knew we needed more than a plan. We needed alignment. We needed clarity. We needed a shared vision that would carry us forward.

Over time I built strategies that helped the department grow in healthy and sustainable ways. We reorganized. We built the right leadership team. We strengthened relationships with our community so we could understand what truly mattered. Our recreation division began generating new revenue that supported additional staff without adding to the tax levy. The department gained statewide recognition and became known as a model for excellence.

That experience fuels my work at Undercurrent Strategies. Today I support leaders to strengthen operations and build the clarity and capacity needed for their teams to function as high-performing organizations. When you work with me, you get strategic guidance that is grounded in real experience and tailored to your needs without the complexity of a large consulting firm.

Let’s take on your operational challenges together. This is where I thrive. I am here to help you lead with purpose, strengthen alignment, and build team capacity so you can confidently focus on your mission, generate sustainable revenue, and achieve lasting success.

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Kristin Grissom, Founder of Undercurrent Strategies

What We Can Build Together.

Every service is fully customized to meet your organization's needs, goals, and budget.

A human-centered strategic planning process that brings your organization into alignment around vision, mission, values, priorities, and measurable goals. Includes stakeholder engagement, logic model development, KPI creation, and a 3–5 year work plan.

The Alignment Tide.

Build a sustainable, community-aligned cost recovery model with clear service categories, pricing strategies, and revenue goals. Includes a financial deep dive, pricing alignment audit, cost recovery templates, and staff training.

The Revenue Ripple.

Program and service planning support for organizations looking to expand, refresh, or realign their offerings. Includes needs assessment, seasonal program design, mission-aligned program mapping, and recommendations for pricing, promotion, and participation strategies.

The Program Current.

Flexible support for municipalities that need experienced help without adding a full-time position. Includes customer service assistance, content creation, marketing support, reporting, annual report development, RFP writing, and project scoping.

The Deep Dive.

An organization-wide audit of fees, revenue opportunities, and financial structures. Includes benchmarking with comparable communities, donation and sponsorship policy development, and a multi-year revenue roadmap aligned with organizational goals.

The Revenue Streamliner.

Why Leaders Choose Undercurrent Strategies.

Human-Centered, Not Consultant Centered.

I don’t drop off a 60-page plan and disappear. I work with you and  your team to create something they believe in, and know how to implement.

Practical + Creative.

Big-picture strategy meets grounded real-world tools that your staff can actually use.

Municipal DNA.

I’ve lived the political pressures, budget cycles, community expectations, staffing challenges, and public scrutiny. I get it deeply.

Fully Customizable.

Every project meets your unique capacity, goals, and budget. No one-size-fits-nothing templates.

Founder Kristin Grissom headshot
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Let's Dive Into What's Possible.

Whether you're navigating growth, trying to stabilize your budget, or simply ready for a fresh strategic direction, I’d love to learn more about your goals and create a proposal that fits your organization.

Thanks for submitting! We will be in touch soon!

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